I thought it would be helpful to back up my plan with some fun and easy market research.
The survey is based on online shopping and is simple and straightforward. I want to get a feel of peoples reactions to shopping online with an unfamiliar brand and if something unique would be an attractive benefit.
Here's the survey just incase you'd like to take a look.
http://www.surveymonkey.com/s/KRRC6LR
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